New Delhi, September 1
The BJP will organise “unity in diversity” festivals in all districts as part of its fortnight-long “seva” campaign to mark Prime Minister Narendra Modi’s birthday.
The campaign will begin on Modi’s birthday on September 17 and conclude on October 2, the birth anniversary of Mahatma Gandhi.
The BJP has formed an eight-member central panel led by its general secretary Arun Singh for monitoring the campaign, which will include activities such as blood donation camps, awareness programmes on water conservation and the vocal for local idea, and cleanliness drives.
The BJP has been celebrating Prime Minister Modi’s birthday as ‘Seva Diwas’ (Day of Service) for several years by organising welfare activities across the country for a fortnight.
Singh, in a letter to the party’s state unit, has given a set of instructions on different themes of the campaign.
According to the letter, BJP workers in districts will organise “unity in diversity” festivals and send a message of “Ek Bharat, Shresth Bharat (One India, Great India)” among masses.
As part of the campaign, party functionaries in all state units will identify a state different from theirs and adopt its language and culture for a day.
